Microarea Convention 2011
 

A large number of Partners attended the Microarea Convention 2011, held at the Hotel Parchi del Garda in Pacengo del Garda on the 10th of March.

Many new features including the forthcoming issue of Mago.net 3.5

by Fabrizio Perricone
Product Marketing Manager 

Three hundred people attended the Convention 2011. Remarkable the presence of the foreign Partners: over 20 of them arrived from Hungary, Switzerland, Bulgaria, Poland and Romania! 

The expectations have not fallen short: many topics have been set forth and highly important new features have been announced. Three new modules of Mago.net 3.5 have been officially presented and illustrated throughout visual demonstrations. The three new modules just mentioned are Warehouse Management System (logistics), EasyBuilder (customisation development tool) and EasyAttachment (documents filing management).  

If you wish to find further information on the three new modules, check out the blog herewith: you will find specifically relating articles.

Respecting the timetable became a quite difficult task mainly due to the highly consistent number of people attending the event. Nevertheless, thanks to a efficient "back-end" work, the delay in regards to the schedule was very limited.
The first presentation was held by President Enrico Itri: a clear-cut, precise and incisive picture of the past, present and (above all) of the great ideas and innovations that Microarea has in store for the future.   

Next was Fabrizio Perricone, the Product Marketing Manager. He introduced to everyone, thanks to a breathtaking video, the new logo and the graphical design that will come with the release 3.5 of Mago.net. Furthermore, he highlighted the excellent results obtained by the Microarea website along with the main services provided to the Users and Partners by the website itself.   

The Sales Director Mario Aschiero, throughout a brilliant speech, brought everyone's attention on the outstanding results obtained in 2010, identifying the increase in the number of end users as the strategic goal that the Microarea Partners need to pursue in 2011. Such goal is the only "medicine" able to fight back the product contract cancellations due to the financial crisis that caused the closing down of many Mago.net user companies. Mr. Aschiero also underlined the ethical aspects that Microarea and its Partners share in order to offer high quality services to all Mago.net users.   

The Microarea Award 2011 ceremony just before lunch break: magnificently presented by the Microarea International Sales Channel Manager Réka Ujj, the Partners awarded were Micron Srl (best Italian Partner), Magoarea Ltd. (best foreign Partner) and Mario Infante of Giga Srl (best contribute to the Microarea Community).

The after lunch was characterized by the outline of the new features available in the 3.5 release of Mago.net: four sessions during which the slides were set a side in order to give way to actual demonstrations.

The interview to Andrea Rinaldi (CTO ERP division) offered the opportunity to highlight the new "cool" characteristics of the product! Integrated Skype call, address verification via Google, template report, organisation chart management and lots more...also if, to say the truth, the 25 minutes of the presentation were too few to show the over 130 new features available in Mago.net 3.5!   

The second demo which took place in the afternoon focused on EasyAttachment with a Q&A between Anna Bauzone (Project Manager) and Fabrizio Perricone. The document storing system made in Microarea proved to be truly simple and efficacious.

Next came the Marco Perasso and Matteo Canessa (two members of the development team) presenting EasyBuilder: easy to use and incredibly effective, EasyBuilder is the tool which allows creating customisations in Mago.net. More than often the demo was interrupted by the spontaneous applauses of the audience.   

Giuseppina Sperico (Logistics Team Manager) and Francesco Ricceri (he who developed the software of the hand held devices) showed to everyone how the new module Warehouse Management System can significantly improve the logistics management of the warehouse. The solution for the management of the Wi-Fi handheld terminals was presented during an interesting unscheduled presentation. 

Towards the end Mario Aschiero described the "Go to Market" of the three new modules: aggressive prices and full support to the Partners on behalf of Microarea

Last but not least, a truly interesting "Q&A" session.

What a busy day it has been, with lots of information provided and positive communication: the audience followed all presentation with great attention well past six o'clock in the afternoon!  

Multimedia material will be soon available on the Microarea channels (official website, Youtube..).